E-Commerce Sharing Event

The Consulate-General of the Kingdom of the Netherlands, in cooperation with Heineken, requests the pleasure of your company at an E-commerce Sharing Event in Shanghai. Please note that we restricted this meeting to international consumer goods companies who (want to) sell their products via e-commerce in China.

This seminar will provide the opportunity to discuss e-commerce in China, learn from e-commerce experiences from other companies and reflect on your own e-commerce strategy. There will be ample time for networking, in combination with a Heineken beer.

Audience

We highly welcome employees of your company who are directly involved with selling your consumer goods via e-commerce in China. We aim on a group of around 15-20 people from various organisations, both small and big.

Program

16:00 Small introduction of the companies present

16:15 Presentations and Q&A related to

• What are 3 key success factors within your company for winning e-commerce in China?
• What strategies to deal effectively with “the giants” have proven successful for your company?
• What and where are the traps in the e-commerce landscape in China that you have experienced and others could avoid?

17:15 Networking

In order to stimulate the efficiency of this event, we kindly ask you to fill in related questions beforehand. We are looking forward to seeing you on 28 September!