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Book Review & Discussion : Company of One

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Why Staying Small Is the Next Big Thing for Business

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This Event Will Help You Learn

This Event Will Help You Learn

More reasons you shouldn’t quit your job when your company starts to grow

How to use what you’re already good at to make your side hustle as profitable as can be

The benefit of helping your target audience in small, meaningful ways

Why being small gives you a significant advantage over large companies

About the Author

Paul Jarvis is a writer and designer. He has run his own company of one for more than two decades and along the way hasworked with professional athletes like Shaquille O'Neal and Steve Nash, corporate giants like Microsoft and Mercedes-Benzand with entrepreneurs like Danielle LaPorte and Marie Forleo. His ideas about growth have been featured in Wired, USA Today, Entrepreneur, Fast Company, Forbes and other publications. Paul Jarvis currently teaches online courses, hostspodcasts and develops software.

The Main Idea

Most people believe to have a successful company, you have to keep growing all the time. That's not necessarily the case. Forming a company of one and then deliberately staying that way indefinitely is often more durable, more profitable and more enjoyable than growing a large organization.

When you work for yourself and you're not trying to get bigger, you can work at being better instead. As you get better, you can spend more time doing what you personally find to be rich and rewarding. Rather than getting locked into managing employees, you can pursue your passions and spend more time with your family and other interests. That's the ultimate aim of building "A Company of One". The Company of One business model is:

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