How to define your brand strategy & identity?

Marlou van Makerting

Workshop - How to Define Your Brand Strategy & Identity?

Milano

As a young designer, the focus is on your work. However, it is also important to think about your future. Make a plan and set yourself a goal. After all, you are your own brand!In this interactive workshop, given by Marlou van Gennep-Jansma from<a href="https://www.makerting.nl" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer"> Makerting</a> (NL), you will work on your own brandstrategy and you will receive practical tips &amp; tricks to build your brand!This workshop is hosted by <a href="https://isola.design/home" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Isola Design District</a> during Milan Design Week 2022. Minimum number of participants is 10.Program Workshop Part I - Start at 11AM<ul><li>Introduction</li><li>What is a brand strategy?</li><li>Examples from design practice</li><li>Formulate your own vision &amp; mission, set a goal</li></ul>BREAKPart II <ul><li>What is a brand identity/personal brand?</li><li>Examples from design practice</li><li>Where does your brand stand for? Define your why</li></ul>END at 1 PMABOUT<a href="https://www.linkedin.com/in/marlou/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Marlou van Gennep – Jansma</a>, owner of Makerting, a Dutch marketing and branding expert for designers. Marlou has a personal approach to help creative entrepreneurs to build their brand or set the next step in their creative career. Graduated Industrial Design Engineer and an extensive career for over 15 years at corporate companies. More info: <a href="https://www.makerting.nl" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">https://www.makerting.nl</a>

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How to define your brand strategy & identity?

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