May 12 – June 2 | Mondays, 19:30–20:30 CEST | Online via Google Meet
Join social media strategist Ailish Doyle for a 4-week interactive course designed to level up your content creation skills and strategy. From building a content plan to editing compelling videos, you’ll learn by doing—supported by expert guidance and community feedback.
Note: Impacked is a Dutch organization and host of this course. AD Content Collective, driven by Ailish Doyle, is from Irish origin. Therefore, the course will be presented in English.
💡 Pay What You Can: You decide the value after completing the course.
🎯 Optional 1:1 coaching available with Ailish for €50/hour.
What You’ll Learn
Module 1: Social Media Strategy
🗓️ May 12, 19.30-20.30
- Audit your current content
- Define content pillars aligned with your brand
- Write scroll-stopping hooks
- Plan content shoots & batch production
Module 2: Foundations of Video Creation with CapCut
🗓️ May 19, 19.30-20.30
- Learn mobile video creation basics
- Get to know CapCut’s features
- Shoot & edit videos with your phone
Module 3: Content Creation Essentials
🗓️ May 26, 19.30-20.30
- Explore diverse formats: reels, stories, carousels
- Schedule & post with confidence
- Receive tailored feedback on your content
Module 4: Advanced Video & Mentorship Workshop
🗓️ June 2, 19.30-20.30
- Dive into video storytelling & scripting
- Interactive formats like polls & quizzes
- Final mentorship & project feedback
Course Highlights
- Hands-on learning: apply each concept in real-time
- Collaborative sessions with peer feedback
- Expert support: personal feedback and Q&A throughout
How to Prepare
- Bring your social media handles + existing content
- Have a second device (smartphone/tablet) for creating content during class
- Pen & paper encouraged for notes and brainstorms
- Get ready to experiment and grow!