Socializer #5 - Africa to the world

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Discover how AFCON 2025 took over social - connecting Africa and the diaspora through culture-led, social-first storytelling.

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Join us for a new Socializer: Africa to the World – unpacking how the 2025 Africa Cup of Nations (AFCON) exploded on social media beyond mainstream coverage, turning timelines into global stadiums where the diaspora and continent connected through digital storytelling. The tournament marked a new era for sports events, where social-first strategies amplified African voices worldwide – from fan edits and creator moments to campaigns that landed where culture lives. Learn how to co-create cultural impact far beyond the pitch. ⚽🌍 Date: March 10th Time: 17:30–20:30 Location: Home Agency (Barentzplein 7, Amsterdam)

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Socializer #5 - Africa to the world

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Socializer #5 - Africa to the world

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