*Please note that this event will be in Dutch.

'Bakkie Impact: Testing the waters' is an initiative by Voor Goed Agency in collaboration with Innofest. During this event you will be provided with insights into testing and the development of businesses and products.

9 out of 10 innovations fail, because they haven’t been sufficiently tested with the right target group. That’s why at Innofest, we help impact startups by setting up a practical test at a festival or living lab. With the collected data the entrepreneurs can improve their product or service.

A huge part of our testing program are our testing workshops. In these workshops we share our testing expertise and help the entrepreneurs with the optimal setup of their test. During UP! Stream Festival we combine the best of our workshops.

The first hour of this workshop focuses on the Innofest method: How can testing help your business further and how do you design your test?

During the second part of the workshop (max) 4 social entrepreneurs from Rotterdam will inspire you with a presentation about their stories and products. These entrepreneurs (selected by Voor Goed) have businesses in the fields of fashion, food, innovation and design. After the presentations Innofest will help them with setting up and running a mini test with the participants by using different testing methods. In this way you will experience testing in live action.

After our workshop you:

- have experience with data collection, prototyping and experimentation

methods;

- have learned from the experiences of Innofest with over 230 test cases;

- found your most risky assumptions;

- know how to work with the offline Test Like The Best canvas.

- have been inspired by social entrepreneurs from Rotterdam

Afterwards you are more than welcome to stay for a nice conversation and enjoy the DJ-set at the event venue Mono.

We are looking forward to meeting you there and start testing the waters!