The upcoming Data2Move event addresses the charter Customer Sensing and Responding. So far, the topics we have discussed during our previous events have dealt with operational data related to products and transport. At this event you will learn how to incorporate customer data. There are many ways you can use this data to improve your supply chain: from forecasting demand, analyzing the customer journey, to incorporating customer data in the optimization of logistics.

In addition, we have time reserved to give you the opportunity to work together with some of our most excellent students. These students are currently working on their Data2Move research projects and they can use your expert opinion and domain knowledge. At the time of the event they will be halfway through their research journey. So the timing of a brainstorm session with you – influential and skilled partners representing various stages of the supply chain – could not be better.