EXPLORE virtual space - AR & VR masterclass and hands-on workshop

Lava Labcreates space forinnovation, education and research in the field of design and technology.We initiate projects and start research to discover new insights and create opportunities.

Lava Lab

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Lava Lab and Interactive Storytelling Meetup team up in a new series called EXPLORE. We invite experts from emerging fields in design, technology and storytelling. Our first edition is about exploring the virtual space where we cooperate with international artists and experts in the fields of augmented and virtual reality. Part of the workshop days is a special New Years edition of our meetup!
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 EXPLORE VIRTUAL SPACE Learn immersive storytelling techniques for a virtual reality, build your own augmented story and design social experiences for a mixed reality. 
Thursday 19/01  
The first day we’ll focus on creating augmented reality (AR) experiences using the Unity engine. The recent success of the mobile game Pokemon Go has shown a glimpse of the potential of AR. And with the upcoming development of AR glasses the impact of AR is predicted to be huge, creating new transformative ways of storytelling and social interactions in public space. In this workshop you’ll learn about the challenges and opportunities of using AR and the basis to start creating your own AR experiences. Masterclass:  - Augmented reality as a new medium - Storytelling / interaction in public spaces / communal AR experiences Workshop:  - AR production (using Unity) 
Program: 09:00 - 17:30 Masterclass & workshop storytelling in AR 17:00 - 19:30 Field trip: visit VR base for the AR and mixed reality meetup, with presentations of META and Microsoft (optional) 19:30 - 22:30 Interactive Storytelling Meetup New Years edition with 2 presentations, including VR installations and performance of the band <A HREF="http://www.silentrunners.nl/" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Silent Runners</A>. 
 Friday 20/01 
This masterclass and workshop will aim to give participants a starting point from which to begin creating their own virtual reality (VR) experiences, covering both current thinking in VR storytelling techniques through to hands on practical experience of using the Unity games engine to create interactive, real time VR content. The course will get participants through the initial learning curve necessary for making VR content so that they can move forward with their own projects and continue developing in their own time.  Masterclass:  - Virtual reality as a new medium - Storytelling / kinaesthetics / immersive audio  - Multi-sensory storytelling and how VR as a new medium can fit into transmedia projects Workshop:  - VR production (using Unity) 
Program: 10:00 - 18:00 Masterclass storytelling & workshop storytelling in VR [ongoing] Art installations by Simon Wilkinson: <A STYLE="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 13px;" HREF="https://vimeo.com/131444142" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">THE CUBE</A> ,<A HREF="https://vimeo.com/181555338" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer"> SLAVE TO MORTAL RAGE</A>, <A HREF="https://vimeo.com/163752693" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">HOW CAN I EASE YOUR MIND WITHOUT LYING</A>  
Ticket 275 EUR (excl. BTW / VAT) This ticket includes workshop day 1 & 2 (details below), VR art installations to experience by Simon Wilkinson, lunch for both days, coffee, juice and tea.  Alcoholic drinks can be purchased with a discount for the Thursday evening event. 
Language English
Location Lava Lab, Asterdwarsweg 5, Amsterdam Noord
Workshop facilitators Simon Wilkinson (UK), Luciano Pinna (IT/NL), Klasien van de Zandschulp (NL). Scroll down for more info.
The workshop facilitators are all part of the ground breaking large scale immersive performance WHILST THE REST WERE SLEEPING featuring AR / VR / electronic music and large scale projections. 
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 Several VR headsets (Oculus, HTC Vive, cardboards) will be available. Please bring your own if you have them available!
 
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Level:
Ideal participants should have a desire to explore the practical use of virtual and augmented reality as a new experimental medium. They should come with their own laptop preinstalled with the latest version of UNITY from the unity3d.com website. It is expected that all participants are complete beginners to Unity Games Engine. Related experience in audio production, digital animation, video production, image editing and general digital content creation is helpful though not essential.
 
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About the teachers and facilitators:
 
Simon Wilkinson
After his run of shows at Sarajevo Film festival in 2016 Simon Wilkinson was described by Cineuropa Magazine as "one of the most notable names in Europe to be dealing with VR". He has been working in this new medium since 2010, his work has featured in Tate Modern and in 2016 his new VR series of oculus and vive based installations and performances enjoyed a 14 nation world tour across 6 continents. Simon guest lectures at Netherlands Film Academy, Sarajevo Academy of Fine Arts, Bilkent University (Ankara) and a number of London Universities; he is artist facilitator of the Transmedia Think Tank in Venezuela and artistic director of <A HREF="http://www.circa69.co.uk/" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">CiRCA69</A>, a company focussed on creating profound immersive experiences. http://www.circa69.co.uk/ 
 
Luciano Pinna
Luciano Pinna is a conceptual artist and augmented reality designer. Graduated from the Gerrit Rietveld academy of art and the applied physics faculty of the University of Twente he walks on parallel paths. Combining his fascination for tech and art he develops new experiences with Augmented Reality. Examples are: the first AR dress with fashion designer Marga Weimans, the first AR schoolyard for children at the Steve Jobs schools, the first AR CMS for Google Glass. As conceptual artist he researches that which does not exist. His art work was exhibited in Amsterdam, Berlin, London & New York.
Luciano teaches at the St Joost academy of art on the subject of innovation. He has given numerous workshop on AR / Unity and has been an inspirational speaker on the subject. http://augmentnl.com/ 
 
Klasien van de Zandschulp
Klasien van de Zandschulp is an interaction designer and the co-founder and partner of <A HREF="http://lava.nl/" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Lava Lab</A> (design & technology innovation lab). Her work focuses on designing the way people interact with and use their digital environment often blending mixed reality and digital storytelling. 
In the past, she worked for mobile startups like the AR browser Layar (Blippar). She started designing augmented reality experiences since 2010, including the first virtual festival Zo Niet, Dan Toch, the DIY AR app Stiktu and the projects ‘Virtual Story of Resistance’ and ‘Portable concerts’. She’s also co-founder of the location based storytelling platform HearUsHere and Flinck, gamified silent disco platform DuoDisco and the Interactive Storytelling Meetup in Amsterdam.  http://lava.nl/lavalab 
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