Pivot Your Freelance Path: Create an Offer That Gives You Freedom

Organizer of discovery challenges to help multi-passionates combine their different business ideas and talents into one business formula.

Idea Shapers

Escape the freelance rat race and hourly rates! Redesign your business and create an offer to achieve the freedom  you've always wanted

Marketingkwartier

<h3>Pivot Your Freelance Path: Create an Offer That Gives You Freedom</h3>Are you worried about how to land your next client? It's time to redesign your offer. An offer that makes you stand out from the crowd of freelancers. An offer that gives your real freedom and is not depending on the amount of hours you work.Why is it so hard to shift away from the hourly rate grind and create an offer that gives you real freedom?Here are common challenges that could be holding you back:<ul><li>You’re overwhelmed by ideas, unsure which one truly fits your expertise and dreams.</li><li>You’re stuck with custom 1:1 work, unsure how to move to value-based offers, without working more hours.</li><li>There are so many similar freelancers out there, how can you stand out in an overcrowded market? </li></ul>Let’s tackle these challenges in this workshop, so you gain the clarity to turn your expertise into an offer that truly aligns with your expertise and makes you stand out.

<h3>What You Will Get Out of This Workshop:</h3>In this action-packed 3.5 hour workshop, you: <ul><li>Clarify your business direction: Rediscover your vision and what you would love to build.</li><li>Go from many ideas to one clear concept: Get the clarity and confidence you need to get your concept clear.</li><li>Create a new offer: Learn how to turn your diverse expertise and passions into an exciting offer that frees you from the ''hourly rates'' trap.</li><li>Your next steps: Leave with a custom action plan to pivot your business.</li></ul>

<h3>Workshop Breakdown:</h3>13.30: Welcome &amp; introduction<ul><li>Snacks and drinks are included </li></ul>14.00: Finding clarity on your next business move<ul><li>Reassess your current business</li><li>Uncover your vision for what's next</li></ul>15:00: Crafting your new business offer<ul><li>Explore alternative revenue models and which one suits you best.</li><li>Real-life examples of scalable business offers.</li><li>Start designing a concrete offer that reflects your expertise and is aligned with your long-term goals.</li></ul>16:00: Pivot strategy<ul><li>Next steps</li></ul>16:30: Sharing and celebrating

<h3>Who Should Attend:</h3><ul><li>Freelancers who want to attract more clients with a standout proposition. </li><li>Multipassionate professionals looking for clarity on their next business move.</li><li>Knowledge-based freelancers ready to package their expertise into a more scalable, freedom-based offer.</li></ul>

<h3>Why This Workshop is Unique:</h3><ul><li>Intimate and Focused: With only 10 participants, you’ll receive personal attention and feedback on your business ideas.</li><li>Hands-On Work: This is not just another lecture. You’ll actively work on your business during the session. Our pressure-cooker approach will help you make decisions.</li><li>Expert Guidance: You’ll be guided by Melanie van der Storm, an experienced freelancer and innovation strategist who has helped over 500 freelancers and entrepreneurs find their direction, develop offers, and grow their businesses.</li></ul>

<h3>Examples of other ambitious freelancers who worked with Melanie:</h3>Anneloes Burger - B2B marketing strategistMelanie helped me create a B2B offer that incorporates all my skills, unlike most coaches who push for a niche. She considers your goals and provides actionable steps to achieve them.Reorganizing my services into simpler, focused packages streamlined my business and schedule. She also guided me on pricing. This approach could double my income. Plus, Melanie makes you feel comfortable right away. Would recommend! 🙂 María Lucía Bermúdez - Community expert and serial entrepreneurMelanie’s genius is her capacity to get entrepreneurial challenges and translate them into concrete business development and online marketing solutions. She is great when communicating her ideas in such an energizing and crystal clear way that people never leave empty-handed after a session with her. She is proactive, enthusiastic and will bright up any room when needing someone inspiring and knowledgeable!

<h3>About the trainer and facilitator:</h3>I am Melanie van der Storm, the creator of Idea Shapers. I’m passionate about crafting innovative concepts and can talk for hours about developing new business ideas and designing the ideal entrepreneurial lifestyle.My expertise lies in innovation, marketing and facilitation.After an international career in marketing, I began freelancing in 2016. I helped B2B scale-ups find and claim their market positioning and scale their business.As a certified facilitator, I developed and delivered impactful group programs and workshops for over 500 solo entrepreneurs at prestigious organizations like Google and Startupbootcamp.Now, I help ambitious freelancers like you reinvent your business and craft scalable offers that genuinely reflect your value, empowering you to live your dream life.Why? Because I see so many talented freelancers feeling stuck in their careers, hesitant to make choices and take bold action. Having walked that path myself, I understand that clarity, decisive action, and accountability are crucial for achieving your dreams. I can’t wait to support you on your journey to becoming the passionate entrepreneur you’ve always aspired to be.

<h3>About the location:</h3>The workshop will be organized in the exciting, new co-working space Het Marketingkwartier in Haarlem!<ul><li>Includes snacks and drinks</li><li>Free parking in the area</li><li>3 minutes walk from the bus station</li><li>Easy access from the A9</li></ul>

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