UX-PM Level 1: Adopting UX (remote)
Date and time
Location
Online event
UX-PM Level 1: Adopting UX (remote training)
About this event
UX-PM is the world’s first internationally developed user experience certification for Product Owners, Marketers, Project & IT Professionals, certified by the UXalliance. It helps you understand the fundamentals of UX, adopt UX methodologies in your projects, and encourage a customer-centered design culture in your organization.
Course details
By completing this course, you will:
- Understand key UX concepts, methods, misconceptions, and challenges
- Learn methods to integrate user experience into your digital projects
- Learn how to become a UX ambassador in your organization
Targeted audience
- IT and digital managers including product owners, digital marketing & project managers
- Designers
- Any professional who wants to better understand UX and/or how to integrate UX activities into their projects.
No prerequisite is needed for level 1, apart from a curiosity for the subject.
Course content
- Design and Experience
- Human Factors
- User Research
- The UX toolbox
- UX in your organisation
- Exam and certification
In these modules, we will cover:
- User experience
- User-Centered Design
- Interaction design
- Usability
- Common misconceptions and challenges of UX and its disciplines
- User behaviour and design-making processes (cognitive mechanisms, emotional responses, etc.)
- Principles and benefits of integrating UX activities into product and service development
- How and when to involve users in the process – the methods and the value of a strategy based on collaboration and empathy
- How to integrate the collected user insights in a persona and how to map the journey
- UX as a communication tool and how to promote the value of UX within an organization
- Immersion and practical application: Review of various solutions, exploring some case studies, building persona and customer’s journey
- A combination of theory and problem-solving exercises
About this event
This 3-day remote event will help you increase design maturity within your organisation and help you succeed with new business challenges by empowering professionals to adopt a customer-centric approach in their practice.
Due to covid-19 restrictions this course is scheduled to happen online. We share the link to the event with all participants on Mon 6 September.
Day 1: Wednesday, 8 Sept, 2021 - 9:30 AM - 13:45 CET
Day 2: Thursday, 9 Sept, 2021 - 9:30 AM - 13:45 CET
Day 3: Friday, 10 Sept, 2021 - 9:30 AM - 13:45 CET
The ticket includes access to the course material, examination and a digital certificate.